Donald Trump appointed one of South Florida’s most respected Spanish-language media figures, Helen Aguirre Ferré, to be his special assistant and director of media affairs.
Aguirre Ferré had served as the Republican National Committee’s Hispanic communications director since June, when her predecessor reportedly left due to discomfort with Trump’s immigration rhetoric and proposals. Before that, Aguirre Ferré had cross words for Trump when she worked as a top consultant and Spanish-language surrogate for one of Trump’s GOP rivals, former Florida Gov. Jeb Bush.
Aguirre Ferré purged her Twitter feed of anti-Trump rants, but the liberal group Media Matters caught a few before they were deleted. And an April interview on Spanish-language Univision’s “Al Punto” show gave a clear indication about her level of dislike at the time with Trump.
“There’s a side of Donald Trump that is anti-feminine. I’m not going to tell you he’s a misogynist … but I do think there’s something that bothers him about strong and independent women,” she said at the time. “In the case of abortion, Donald Trump held every viewpoint possible … including supporting partial-birth abortion, something even many who are pro-choice oppose … Donald Trump is trying so hard to win the nomination from conservative voters that he’s trying to say what he thinks the conservative voter wants to hear. And that’s why he ends up messing up, constantly.”
Months later, Aguirre Ferré said she took the RNC post because Republicans needed to stop Hillary Clinton from extending President Barack Obama’s policies into a de facto third term.
But the RNC position led to student protests against her at Hispanic-heavy Miami-Dade College, where she served as chair of the board of trustees. She left the post in July.
Aguirre Ferré also left her job moderating the well-regarding weekly public affairs show on WPBT2, a PBS affiliate, called “Issues with Helen Ferré.” She had also penned weekly opinion columns in The Miami Herald and El Nuevo Herald, was a past Opinion Page Editor and a weekly columnist for Diario Las Americas newspaper and had made numerous appearances on national cable shows.
An inductee in the Florida Women’s Hall of Fame, Aguirre Ferré, 58, was born in Miami to a Nicaraguan family and is the daughter-in-law of the first Hispanic mayor of Miami, Maurice Ferré.